INDUSTRY: Media and Entertainment

Make the Most of Consumer Insights with Intelligent Automation

The media and entertainment industry has access to unparalleled amounts of consumer data from a wide mix of sources.

By applying intelligent automation and natural language generation capabilities, the entertainment and media companies can better understand their target consumers, improve user experience, streamline business processes, identify their content taste and capitalize on the new market opportunities.

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Why Choose Phrazor?

Precise Ad-targeting

Increase ROI on advertising with hyper-targeted ads to your target audience by gaining hidden insights and trends on your customer interests, behavior, and actions across multiple data sources.

Churn Prevention

Reduce churn rates by identifying potential deserters before they depart by taking informed decisions based on insights on what motivates and keeps them engaged with your content.

Personalized Content Recommendations

Leave no room for ambiguity by clearly understanding your audience data as is in human-like language and supply users with the content they actually want, rather than what we think they want.

Client Testimonials

Sony Pictures Networks unearths audience motivations and drivers using data

“The team did a great job on narrative analytics at SPN. Their technical expertise with Phrazor helped manage our deadlines well on this project.”

Sushma Chopra

Head - IT Applications

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Use-cases: Phrazor provides detailed analysis and efficient reporting to deliver data-driven media insights

Channel Neighbor Placement Analysis
FCT Sales Analysis
Ad Spends Performance Report
FCT CPRP Performance Analysis

Channel Pack Recommendation

Competition Channel Performance Reports
Market / Target and Genre Performance Reporting
New Show Launch Report
TV Character Performance Reporting
TV Show Performance Reports
TV Channel Performance Reports
TV Network and Distribution Performance Reports

Discover how Phrazor is used by Media and Entertainment Enterprises

Sony Pictures Networks leverages AI and Natural Language Generation to automate real-time insights on Channel Performance

The entertainment battle for customer attention has never been more cut-throat with new entrants from tech firms and non-media brands. To stay on top of the game, the media company uses Phrazor to identify critical trends and value drivers for its target audience and automate their weekly channel performance analysis.

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Leading Media Conglomerate

How Phrazor is helping a Media Conglomerate scale publishing of data-based content in near real-time using Robot Journalism

Media Conglomerate automates data journalism to instantly convert raw data into numerous rich news articles with Phrazor

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Looking for a specific report? Look through our list of ready-to-use report templates designed by experts from the media and entertainment industry

Business Expense Analysis vs Budget Report Template

Talent Acquisition Report Template

Ticket Resolution Report Template

Customer Care Call Centre Efficiency Report Template

Phishing Attacks Report Template

Project (Individual) Performance Analysis Report Template

Project Managers’ Performance Report Template

Project Management Resource Tracker Report Template

Project Management Budget Tracker Report Template

Project Management Time Tracker Report Template

Project Management Overview Report Template

Senior Management Review - Projects Performance Report Template

Talent Acquisition Cost Analysis Report Template

Employee Satisfaction Analysis Report Template

Attrition Rate Report Template

Talent Acquisition Managers’ Performance Report Template

Talent Acquisition Region-wise Performance Report Template

Talent Acquisition Function-wise Performance Report Template

Open Positions & Hiring Performance Report Template

Talent Acquisition Performance Overview Report Template

Ticket Management Supervisor (Individual) Performance Report Template

Ticket Management Supervisors’ Ranking Report Template

Ticket Management Agent (Individual) Performance Report Template

Ticket Management Agent Leaderboard Report Template

Ticket Resolution Satisfaction Report Template

Ticket Management Division-wise Report Template

Ticket Management Region-wise Report Template

Ticket Management Performance Overview Report Template

Google Analytics (Individual) Goal Conversion Report Template

Google Analytics Goal Conversion Report Template

Google Analytics Digital Marketing Spend Report Template

Google Analytics User Profile Report Template

Google Analytics Channel-wise Traffic Report Template

Google Analytics Region-wise Traffic Report Template

Google Analytics Session Report Template

Google Analytics Web Traffic Report Template

Google Analytics Web Marketing Overview Report Template

Talent Acquisition Manager (Individual) Performance Report Template

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